Mistake # 61: To Twitter or not to Twitter

What the heck is it anyway? It isn’t a blog, it isn’t a search engine, well, it’s a… What the heck is it, anyway?

 

If it isn’t a blog, you can’t really diss an employee for tweeting during work hours. Can you?

 

I heard of one company that used Twitter during a national conference to let participants know about discount specials and where they could locate their booth. Brilliant!  

 

Why didn’t I think of that?

 

You can tweet me at Twitter.

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