Mistake # 48: Ignore your marketing department

Marketing is hard. It’s just plain hard. Sometimes it’s viewed as “fluff.” Sometimes as immeasurable. Sometimes it’s viewed as dopey. Sometimes cheesy. The list goes on.


Fast Company has posted the Ten Best Marketing Stunts. My favorite, is Nathan’s Doc-Approved hot dogs. The fact that Feltman’s (and his competitor) is no longer in business, says everything.


What was your best marketing stunt? If you don’t have one, should you?


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